Guy Kawasaki’s first year of blogging
January 9th, 2007On Jan 1st Guy Kawasaki reviewed his first year of blogging. It’s an interesting read:
- 2,436,117 page views for an average of approximately 6,200/day.
- 262 posts generated 6,961 comments and 1,937 trackbacks. That’s 25 comments/post and 7 trackbacks/post.
- 21,000 people receive RSS feeds via Feedburner and 1,457 receive emails via FeedBlitz.
- Total advertising revenue: approximately $3,350 = $1.39 cpm.
This post prompted a lot of reactions and many people to asked one question - why was his earnings so low?
It’s pretty simple really. His blog is aimed at professionals and professionals just don’t click on ads. Period. Actually, things are a bit worse for Guy because his ad placement also leaves a lot to be desired. I have no doubt that it could be improved on dramatically. But the bottom line is that Guy doesn’t blog for cash. Not everyone does. I agree with him, “sometimes a cigar is just a cigar.”
Keep up the blog Guy! It’s one of my favorite reads!
This entry was posted on Tuesday, January 9th, 2007 at 3:39 pm and is filed under Adsense Tips, Make money with Blogs. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.
